INTERNATIONAL TRAVEL TRADE FAMS, TRADE SHOWS & EVENTS
INTERNATIONAL TRAVEL TRADE FAMS, TRADE SHOWS & EVENTS
Visit California/Air Tahiti Nui FAM (Dec. 1-5)
In partnership with Visit California and Air Tahiti Nui, L.A. Tourism hosted a group of seven product managers who will promote Los Angeles as a destination for French travelers. The group explored Downtown L.A., Beverly Hills, Hollywood and Santa Monica and experienced museums and the newest attractions as well as local hotels. Air Tahiti Nui offers nonstop flights from Los Angeles to Tahiti.
Communications
Unexpected L.A. Media FAM: Oct. 20-24
LATCB's communications team welcomed top-tier media from the U.K. for the Unexpected L.A. media FAM from Oct. 20-24. Highlights from the FAM included visiting up-and-coming neighborhoods like Koreatown, Downtown Los Angeles, Silver Lake, Venice and Malibu. Participating media outlets included Suitcase Magazine, Mail Online and The Scotsman.
LATCB & Visit West Hollywood Regional Australia Sales Mission: Oct. 21-22
LATCB’s Australian office partnered with Visit West Hollywood on Oct. 21-22 for the annual Visit USA Australia regional sales mission to Queensland's Gold Coast and Sunshine Coast regions. The two-day travel trade event provided training seminars on key product updates for L.A., West Hollywood & Los Angeles International Airport for more than 100 travel agents at major retail travel-agency brands. LATCB regularly participates in key travel-trade events for the Australian market. All members are encouraged to inquire about brochure distribution, product updates, prize draws and other dynamic and affordable partnership opportunities for these events. For more information, please email Craig Gibbons, Regional Director, Australia & New Zealand, for travel-trade opportunities at cgibbons@latourism.org.