January 2015 - Lodging Metrics
- Los Angeles ranked 5th place among the Top 25 Markets with a Occupancy rate of 71.6%, down -2.7% over the same period last year (73.6%).
- Markets ranking higher are Miami (82.9%), Oahu Island (81.2%), Orlando (76.1%), and San Francisco (73.2%).
- Contributing factors for the decline in YOY occupancy were:
- The shift of the Grammy Awards from January 2014 to February 2015.
- The 2014 BCS National Championship Football Game, held at the Rose Bowl in Pasadena, did not occur in 2015.
- Adverse East Coast and Midwest weather hampering air travel.
- Los Angeles ADR was $148.95 and ranked 6th among the Top 25 Markets, up +1.3% compared to the same period last year ($146.98).
- Los Angeles RevPAR was $106.62 and ranked 6th among the Top 25 Markets, down -1.4% compared to the same period last year ($108.11).
- Rooms nights sold were 2.18 million countywide, reflecting a -1.3% decrease over January 2014 (2.20 million room nights).
- The LAX area (78.6%) and Beverly Hills/Westside L.A. (76.0%) both reported the highest Occupancy rate for the month.
- Long Beach (+9.4%) and South Bay (+6.3%) reported the largest YOY RevPAR growth.